Yeongheung Forest PRUGIO Park Vien, Daewoo E&C has led the paradigm shift in Korea’s residential culture since introducing environ mentally friendly concepts to apartment housing for the first time in Korea in 1994. In 2003, this residential philosophy culminated in the launch of PRUGIO, which has established itself as Korea’s premier apartment brand by presenting a premium lifestyle where nature and people coexist. PRUGIO has demonstrated unrivaled brand power through one of the industry’s largest supply track records, a No.1 ranking in brand indices, and its selection as the industry’s first ‘Good Design’ apartment brand. In addition, through its high-end residential brand SUMMIT, Daewoo E&C presents a high-end residential culture where customers’ aspirations and achieve ments are realized in space. To proactively respond to evolving customer lifestyles, Daewoo E&C continues to advance PRUGIO EDITION, its residential product strategy that embodies the latest housing trends and technological innovations. Through this strategy, the Company will continue to create innovative living spaces that stay ahead of the times.
Brighten Hannam, Korea
Building on the expertise it has accumulated through the construction of high-rise smart buildings and large-scale mixed-use residential developments, Daewoo E&C has led quality innovation in the urban housing market. Since launching PRUGIO CITY, its officetel brand, in 2008, the Company has delivered residential solutions optimized for urban lifestyles by enhancing the quality and function ality of a wide range of urban housing products, including officetels and urban lifestyle housing.
Guided by keen insights into evolving lifestyles and creative planning, Daewoo E&C continues to develop innovative floor plans that maximize space efficiency while delivering exceptional urban living environments through meticulously planned product offerings and strong brand power.
Daewoo E&C will continue to strengthen its market leadership in the future by introducing refined residential products that combine the convenience of urban living with the comfort of home.
Daewoo E&C has enhanced the value of local communities by delivering landmark mixed-use developments in prime urban locations, including Yongsan Prugio Summit, Gamil Prugio Markver, Pyeongchon Prugio Central Park, and Bundang G-Well Prugio.
By continuously delivering landmark developments that combine advanced high-end technolo gies with urban infrastructure, Daewoo E&C is leading a new culture of integrated living envi ronments where functionality and aesthetics exist in harmony.
Daewoo E&C is dedicated to creating innovative living spaces that meet the needs of consumers while leading market trends.
Following a rise in demand for townhouses that offer the benefits of natural settings and urban centers while also delivering the convenience of apartments, we are constantly evolving our high-class homes that integrate comfort while meeting these superior lifestyle needs. With this goal in mind, we have taken our high-end villas to the next level with our GREEN COUNTY and ROYAL COUNTY brands.
We are further realizing our philosophy of creating premium residential spaces that allow people and nature to coexist through our PRUGIO HEIM townhouse brand.
Lacervo PRUGIO SUMMIT, SUMMIT, Daewoo E&C’s high-end residential brand, has established itself not only as the pinna cle of premium living but also as a landmark that defines its era and a symbol of Korea’s high-end lifestyle. Proven through numerous successful projects, including the Seocho PRUGIO SUMMIT, recipient of the Presidential Award, its exceptional construction quality and powerful brand value inspire lasting confidence among project partners and association members.
Going forward, Daewoo E&C will continue to lead a refined residential culture that enriches people’s lives while coexisting with local communities through sustainable urban regeneration projects.